Head of Marketing

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About Prismic
 
Prismic is all about the power of websites. We enable individuals and organizations to share their stories and grow their businesses online through their websites. Having found our product market fit, we’re ready to take the next big step. We’ve established a solid foundation with a compelling product positioning. We aim to expand our effective indirect acquisition channel through digital agencies while scaling existing content-based acquisition channels. Now, we need a new Head of Marketing to join us: someone familiar with the website space and ready to scale what works while exploring new growth opportunities.
 
The Role
 
We’re looking for a Head of Marketing grounded in the realities of the website industry and eager to lead and grow the existing Marketing team of six skilled marketers and developers. Your leadership will be crucial as we aim for the $50M ARR milestone.
 
Your goal will be to:
– Set up new technology partnerships and community-based channels to support digital agencies, which are crucial for our go-to-market strategy
– Expand the reach and impact of content, building on the foundations laid by the existing blog and video teams
– Evolve the current website team into a Brand practice that layers Product Marketing & Brand Strategy
 
What will you be doing? 🛠️
 
– Budget and Metrics Management: Take charge of the marketing budget and key performance metrics
– Team Leadership: Oversee a team dedicated to content, website optimization, and developer advocacy. Plan for team growth and development
– Relational Marketing Channel: Create and develop a new channel focused on building relationships and creating co-marketing opportunities for our ecosystem, digital agencies, and freelancers
– Marketing Development: Enhance our product marketing and brand efforts to support existing word-of-mouth growth
 
Why Join Us?
 
– Direct Impact on a Product for Marketers: Your work will directly shape a product that serves marketers, ensuring it meets your team’s and peers needs
– Autonomy to Build and Grow: You have a budget, defined goals, and the flexibility to build your plan. This gives you the autonomy to invest in the growth levers you believe in. You can use both established channels and new opportunities to train expert teams in areas such as content, product marketing, branding, and community engagement
– Start with a Solid Foundation: The product has a strong product-market fit and is relevant to how Generation AI is transforming websites and content marketing
– A Team Supporting Ambition: The existing team, comprising six individuals, is committed to growth. Each member has developed expertise in their field and values collaboration and open communication
 
Are you the one? 🧠
 
– Growth Experience: You’ve successfully helped companies grow from $10M to $50M ARR
– Team Builder: You possess a strong background in managing and expanding teams. Additionally, you have a network of marketing and acquisition experts whom you can recruit
– Community Engagement: You’ve built communities among digital agencies and web development freelancers
– Passionate about Websites: You understand our users’ needs and can work closely with the product team to ensure those needs are met
– CMS Industry Experience: Previous work in the CMS industry or with developer products is a big plus. Would ideally be familiar with the agency space
 
If you don’t tick all of the Nice to Have boxes – no worries. We still encourage you to apply! At Prismic, we’re committed to embracing diverse profiles. We will understand what you can bring to the table and fit your skills into our teams.
 
Hiring Process
– Initial Discussion: A call with our current Head of Marketing to answer your questions
– Expectations Check: A call with our Talent Acquisition team to discuss your background and expectations
– Strategic Session: A case study meeting with our CEO and the current Head of Marketing
– Team Meetup: An opportunity to meet the Marketing team and get a feel for our working environment
– Offer: Ideally, we aim to have our new Head of Marketing join us on May 15th, so we intend to have you progress through the steps quickly if the fit is there.
 
What are the perks? 🎉
Firstly, we are hiring across Europe and the US, and this is a 100% remote position.
 
– Latest Macbook
– A budget for you to equip your home office setup
– English classes for all levels
– Online and onsite yoga classes 3x/week
– Yearly company gatherings to take a break from the routine and give you the chance to meet the international teams!
 
(also, other benefits that may depend on the country you’re based in)
 
Afraid of missing out if you’re remote? Worry not!
– You get the chance to visit us from time to time and spend a few days at the Paris office
– We organize virtual events to stay connected with each other
– We also hold regular global meetings
– We do our best to nurture a relaxed and informal atmosphere, enabling you to feel supported, thrive at your job, and keep learning.
 
Join Us
If you are prepared to take on a role that is both challenging and rewarding, where your efforts will significantly contribute to delivering an excellent product to numerous website teams, we want to connect with you. Apply for the position of Head of Marketing at Prismic and join us in reaching our next milestone.

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